Why people and AI make great partners?
Every year, tens of billions are put to build ML but only 10% get meaningful financial ROI. What they miss is the combination between AI and humans.
There's a huge opportunity when humans and AI come together. Consider the game of chess: AI can beat any grandmaster today, but it has never been able to win against a human and AI. The combination is much more powerful than working by themselves.
When working in teams, AI will deal with a massive amount of data and humans, with creativity, judgment, ethics, and the ability to make compromises.
Human and AI relationships
- 5x more financial value than companies that just use AI to replace people.
- They create a happier workforce, leading to more effective employees.
How to do it?
Do not think about AI in the most extreme way. Instead, look inside the workflow and ask your team how can AI build more to amplify work for you.
Let's see some examples
Humana: pharmacy call centers with patients. A lot of empathy and compassion. The AI picks up the tone of the conversation and gives suggestions to improve the quality of the conversation. It might say a low down, consider the other person, chill. Thus, the employees are more effective, happier, and they learn more about themselves - their bias and behaviors. AI became a suggestion and allowed the human to make the final call; at heart, there is a feedback loop to improve the relationship between AI and humans. It should be up to the person to agree or disagree, an open frequent/constant relationship.
Think about a relationship you have. The right relationship in a company is not a one-size-fits-all.
Some ideas:
- AI is a recommendation and the human takes the final call.
- AI is an evaluator and humans give scenarios and for the AI to understand the patterns and make the final call.
- AI could be an illuminator about a solution that humans wouldn’t be able to get.
What will be demanded of stores: predicting the demand for products to manage inventory. Retailers use AI to understand local and international data, traffic, and weather. Humans provide the correct order to use at the right location. The key was to combine human work with AI to cope with the context; for example, bringing a product that might have the best margins for the retailer but was also important for the community so as to support it. For example: hand sanitizer, toilet paper, etc. The human works as a validator here.
Reimagine how the biggest challenges can be solved with the right combination of humans + AI by creating the best combination for the best use case. Whether it is the:
- Recommender
- Optimizer
- Evaluator
- Illuminator
Think about the strategy for its relationship. The biggest mistake is to just throw a lot of money into tech and hope to solve all the problems.
For every automation, there are 10 combinations for relationships. Invest in people for them to work together with AI. It is not about machines replacing humans, but rather machines and humans working together, working from each other.
It is the human touch that will bring out the best in AI.